In today’s competitive real estate market, staging isn’t just a luxury, it's often the difference between a quick sale and lingering on the market. Professionally staged homes typically sell faster and for more money than vacant or cluttered spaces. But how does staging actually work, what should you expect from a contract, and what pitfalls should you avoid?

Here’s everything you need to know before hiring a home staging company.

What Is Home Staging?

Home staging is the process of preparing a home for sale by arranging furniture, décor, lighting, and accessories in a way that highlights its best features, improves flow, and helps buyers emotionally connect to the space. The goal is to make the home feel fresh, spacious, and move-in ready while appealing to the broadest pool of buyers.

How the Staging Process Works

• Initial Consultation
  • A stager visits the home to assess its layout, architecture, condition, and target buyer profile. They’ll recommend what furniture or decor to remove, what to bring in, and which areas to prioritize.
• Staging Plan & Proposal
  • You’ll receive a quote that outlines which rooms will be staged (commonly living rooms, dining rooms, kitchens, primary bedrooms, and entryways), what type of furnishings will be used, and the cost and term of the agreement.
• Installation Day
  • The staging team delivers and arranges furniture, art, lighting, rugs, and accessories. This typically takes one to two days.
• Photography and Showings
  • Once staged, your home is professionally photographed and listed. Buyers tour a space that feels bright, welcoming, and aspirational.
• De-Staging
  • Once the home sells or the contract ends, the staging team removes all items and restores the space to its original (vacant) condition.

Typical Staging Contract Terms

Staging contracts can vary, but here are the most common elements to understand:

• Initial Term
  • Most contracts are for 90+ days, with an option to extend month-to-month after the initial term.
• Cost
  • Staging costs in Los Angeles typically range from $6,000 to $10,000+, depending on the size of the home, number of rooms staged, and level of furnishings used. Luxury properties may run significantly higher.
• Payment Terms
  • Some stagers require full payment up front, while others offer pay-at-close options for a fee.
• Insurance
  • Staging companies should carry their own liability and property insurance. Always confirm this in writing to protect against damages.
• Renewal Fees
  • If your home doesn’t sell during the initial term, expect monthly extension fees, often around $500–$1,500 depending on the property.
• Early Termination
  • If you withdraw the listing or change agents, you may still owe fees for the full contract term or early removal.

What to Watch Out For

❌ Low-Quality Furnishings

Not all staging is created equal. Ask to see a portfolio of past work to ensure the furniture and styling match the quality of your home.

❌ Poor Communication or Inflexible Terms

A professional stager should be collaborative and responsive. Make sure the contract spells out timelines, extension fees, and liability so there are no surprises.

❌ Staging That Overpowers the Home

The staging should complement, not distract from, your home’s features. Avoid overly trendy designs that don’t match your home’s architecture or price point.

Does Staging Really Pay Off?

According to the National Association of Realtors, staged homes sell 3 to 30 percent faster and often for more money than non-staged homes. In high-value markets like Los Angeles, staging can be one of the best ROI investments you make during the sales process.

Final Thought

Staging is about more than furniture it’s about selling a lifestyle. When done right, it highlights your home’s strengths, minimizes its flaws, and helps buyers picture themselves living there.

If you're preparing to list your home in Los Angeles, the Stephanie Younger Group partners with top-tier stagers who know how to elevate your home’s value and appeal. We’ll help you navigate the process and maximize your return—beautifully.